Join Hayden Thomson as he hosts The Pack Heavy Podcast, a must-listen show for business owners and operators competing in the CPG and food processing industries. Featuring insightful interviews with industry leaders and special guests, this podcast shares valuable knowledge on the challenges, failures and successful strategies that have shaped their businesses. Whether you’re a seasoned entrepreneur or just starting out, tune in weekly to help prioritize what matters most and take your business to the next level.
Friday Sep 09, 2022
Friday Sep 09, 2022
Located in Port Coquitlam (soon to be Richmond, BC) and launched in 2016, House of Yee Fine Foods produces premium gluten free dumplings that can be found in close to 100 retail locations from the gulf islands to the Okanagan, Online & Farmers Markets.
Today's conversation with Christine covers so much ground from some critical early feedback that guided the decision to include a pack of sauce with every bag of dumplings, right through to scaling the business, production, marketing and outsourcing components of the business.
Christine, herself was destined to be in the food business. Her love for food started at a young age while working in the family restaurant in Regina, Saskatchewan - House Of Yee Chinese Foods.
After moving to Vancouver she was inspired to start her own healthy Asian-inspired food line, which resulted in the creation of a frozen dumpling that's made with quality ingredients, has no MSG and is entirely gluten free. To pay homage to her parents and grandparents, Christine named her business House Of Yee Fine Foods.
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